TechGTM Systems
Paid Media Management Services

Paid media management built for B2B SaaS teams ready to scale their demand capture and creation.

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THE STACK WE'RE CERTIFIED IN

Our Paid Media Management Process

From setup and strategy to ongoing optimization, we run the whole thing — so your campaigns deliver real, measurable ROI.

01

Initial Setup and Strategy Development

We set up or clean up your ad accounts and Campaign Manager, then configure them the right way. We install tracking pixels across every platform for accurate conversion data, and set clear, measurable goals to guide where your budget goes.

02

Audience Research and Creative Development

We research and segment your audience using each platform's targeting tools, then study competitors and market trends to spot openings and messaging that works. Together, we lock in the message that lands with your ICP.

03

Campaign Execution and Monitoring

We launch broad, then tighten targeting as the data comes in. We track the numbers and adjust bids, targeting, and creative on the fly — cutting what's not working, scaling what is, and writing fresh headlines and CTAs along the way.

04

Optimization and Refinement

We run constant A/B/C tests on copy, creative, and messaging to see what converts. We watch lead quality closely and adjust targeting to lift conversion rates, then report back with clear insights and next steps.

05

Lead Management

We set up real-time lead alerts so every lead gets tracked and followed up fast. Using automation and Slack, we connect each ad platform and ping your sales reps the moment a form comes in.

06

Scaling and Retargeting Implementation

We refine the approach around what's working for you, then layer in retargeting once your audiences are big enough to capture warm demand. From there, it's a steady loop of testing and improving.

07

CRM Integration and Down Funnel Reporting

As certified HubSpot partners, we set up clean CRM workflows and apply the same rigor to Salesforce. We keep your CRM tidy with custom properties and dashboards, so you can track results all the way down the funnel.

08

Continuous Improvement

We don't coast. We keep bringing new ideas and tactics, improve based on what the data shows, and keep refining the strategy around your company.

Everything Included

Everything you need to launch, run, and scale winning paid campaigns — all included.

Account Infrastructure

We set up and manage all your ad accounts and tracking pixels.

Custom Dashboarding

Custom dashboards in your CRM and Looker Studio: ad spend, pipeline, and revenue in one view.

Audience Building

We find your ICP and build targeted audiences on every platform.

Creative Strategy

We test creative built around your specific personas and offers.

Graphic Design

Ad creative built to convert, plus hands-on design workshops.

Professional Copywriting

We write and review all your ad copy before launch.

Landing Pages

High-converting landing pages, available as an add-on.

A/B/C Testing

We test every campaign to find what performs best.

Retargeting

We retarget warm leads and visitors we identify on your site.

Lead Notifications

Real-time lead alerts sent straight to your sales reps in Slack.

CRM Integration

We sync new contacts and email threads to HubSpot or Salesforce.

Dedicated Support

Bi-weekly calls, a dedicated Slack channel, and quarterly reviews.

Tim - CEO of eMedia Leads AI: $144K in new revenue — in the first 25 days

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Choose Your Paid Ads Engine

Plan 1: Demand Capture + Retargeting

Under $50k/mo Ad Spend

Runs on LinkedIn, Google, Meta, Reddit, X, Capterra, and more

Ad account setup and conversion tracking installed

Unlimited ad copy variations every month

A/B/C testing on every campaign

10 hours of design per month

Reporting that combines ad platform and CRM data

Bi-weekly calls and a dedicated Slack channel

Custom dashboard with CRM and ad data in one place

Real-time lead alerts for your sales reps

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Plan 1 + Demand Creation

For Above $50k/mo Ad Spend

Everything in Plan 1: Demand Capture + Retargeting, plus:

Custom design support

Unlimited landing pages

A dedicated account team

Custom integrations with HubSpot and Salesforce

24/7 monitoring with guaranteed response times

Geo and language complexity support

Quarterly strategy reviews with clear recommendations

Weekly optimization calls

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FAQ

Paid Media, answered.

Ready to Transform Your Paid Media Strategy?

Book a call to discuss how our Paid Media Management Services can help you efficiently scale your demand generation efforts.

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